Cubbie Lee's Blog — social skills

The late and great Albert Einstein once said “Logic will get you from A to Z; imagination will get you everywhere.” As a toy company that sees the power and impact of imaginative play--we totally agree! While logic and knowledge have their own important roles to play in the development of children, without imagination, our society wouldn’t be where it is today. Imagination plays a key role in the creative process for musicians, actors, artists, scientists, inventors, and authors, all of whom contribute a great deal to society and culture. Imaginative play is a key way to help children develop...

“I’ll be Superman, and you can be Batman.” “How about we build a castle for a dragon?” “Let’s use our dolls to act out the Little Mermaid!” Whether dreaming up and acting out storylines for animal kingdoms or medieval times, imaginative play has been a source of children’s enjoyment for generations. It makes sense--the ability to create, share, and act out stories is part of what makes us human. However, imaginative play serves several other essential functions beyond entertainment. It’s also a great way to develop two important qualities that help children grow up to be well-adjusted adults: self-confidence and...